Fast Friends

7AMILY 7IRST

A brand built from grease, grit, and a whole lot of heart.

Fast Friends was born in the middle of another Goonie-style adventure—a crazy, off-the-beaten-path journey dreamed up by Ali and supported by a solid group of friends. Not just for the enthusiasts but for the industry itself—a brand that felt as authentic as the people who live and breathe this lifestyle. Off Road or On It, we're here for it.

Our mission was simple: Build a brand the community could get behind because it’s for the community, not just another corporate label cashing in on the culture. Fast Friends is a love letter to motorheads, adventurers, and anyone who sees life better lived on 4 wheels give or take.

We’re about more than just looking the part. It’s about making something real—whether you’re wrenching on a rig, hitting the trail, or just swapping stories at camp. That’s why we pour everything into what we make, from the shirts on your back to the initiatives that give back to the community like trail adoptions, community events and more.

With values like FAMILY FIRST, DO GOOD, and STAY AUTHENTIC, we’re here to represent the enthusiasts and the industry that fuels them. Whether you’re on a weekend ride or a lifelong journey, we’re right there with you.

Find Ali, Matt and other 7riends at a local event or support the brand through buying online. However you support us, you're helping grow the community.

Buckle up, buttercup. Adventure awaits. Let's go 7uckers!

#FAMILYISTHICKERTHANBLOOD

#familyisthickerthanblood

  • Look, one of the most important people in your life will be someone you aren't even related to by blood. Your significant other. We feel that friends, real friends, are the same thing. So remember, family is thicker than blood.